The luxury market has seen huge growth in the last ten years. This growing market is full of opportunity but if your PR, social media and marketing partners don't track the changes, they can't help to guide your brand. We believe that a good luxury fashion, beauty and lifestyle PR, social media or marketing firm must speak geek and love stats and numbers. We love getting our hands on data that we can pass along to our clients and readers. Mastercard Advisors has a really great research driven reportS department, Spending Pulse, that sells useful data, spending information and stats in various consumer product and service categories. They recently released some information on the Luxury Market to the public and we scooped it up and put it in the handy infographic below. The take away here: Make sure you have an e-commerce site and that you are partnering with complimentary brands, services and charities, which happens to be one of our core strengths as an agency.
The Riviere Agency
Find out what is new and noteworthy at the Riviere Agency and pick up some tips for marketing and PR for your fashion, jewelry, accessories, beauty or lifestyle brand.